PLOTZ

1. Who We Are and How to Contact Us

The Plotz app is operated by Property Investments DA Ltd ("we", "us", "our"), a company registered in England and Wales. We are the data controller for the personal data collected through the App.

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at the email address above.

2. Personal Data We Collect

We collect personal data from you in the following ways:

2.1 Data You Provide Directly

• Full name
• Email address
• Password (stored in encrypted form — we never store plain text passwords)
• Billing and payment information (processed securely via our third-party payment provider; we do not store full card details)
• Your saved plot list (plots you have chosen to save within the App)
• Premium PDF reports purchased and stored in your account
• Any communications you send to us, including support requests

2.2 Data Collected Automatically

When you use the App, we may automatically collect:

• Device information (device type, operating system, unique device identifiers)
• App usage data (features accessed, plots viewed, time spent in App)
• IP address and approximate geographic location (country/region level)
• Crash reports and diagnostic data to help us improve the App
• Log data (access times, pages viewed, app activity)

2.3 Data from Third Parties

We may receive limited data from:

• App stores (Apple App Store, Google Play Store) — such as confirmation of your purchase of the App
• Payment processors — confirmation of successful or failed payment transactions

3. How We Use Your Personal Data

We use your personal data for the following purposes and on the following legal bases under the UK GDPR:

Providing and managing your account and subscription
Legal basis: Performance of a contract.

Processing payments
Legal basis: Performance of a contract.

Delivering the App's core features
Legal basis: Performance of a contract. This includes displaying plot information, saving your plot list, and storing your purchased PDF reports.

Communicating with you
Legal basis: Performance of a contract and legitimate interests.

Improving the App
Legal basis: Legitimate interests. We use anonymised and aggregated usage data to understand how the App is used.

Legal compliance
Legal basis: Legal obligation.

Marketing communications (optional)
Legal basis: Consent. We will only send you promotional communications if you have opted in. You can withdraw consent at any time.

4. Data Retention

• Account data: Retained for the duration of your active subscription plus up to 7 years thereafter.
• Saved plot lists and PDF reports: Deleted upon cancellation of your subscription.
• Payment transaction records: Retained for 7 years in line with HMRC requirements.
• Support communications: Retained for up to 3 years.
• App usage and diagnostic data: Retained in anonymised form for up to 2 years.

5. Who We Share Your Data With

We do not sell your personal data to third parties.

5.1 Service Providers

• Payment processors (e.g. Stripe, Apple or similar)
• Cloud hosting and infrastructure providers
• Analytics providers (using anonymised/aggregated data where possible)
• Customer support tools

5.2 Legal and Regulatory Bodies

We may disclose your data to law enforcement or regulators where legally required.

5.3 Business Transfers

In the event of a merger or acquisition, your data may be transferred. We will notify you if this occurs.

5.4 International Transfers

If any service providers are located outside the UK, we will ensure appropriate safeguards are in place in accordance with UK GDPR.

6. Cookies and Tracking Technologies

The App may use cookies and similar tracking technologies to keep you logged in, understand App usage, and diagnose technical issues. Essential cookies cannot be disabled. Optional analytics tracking will require your consent where required by law.

7. Security

We implement appropriate technical and organisational measures including:

• Encryption of data in transit (TLS/HTTPS)
• Encryption of stored passwords
• Access controls limiting who can access personal data
• Regular security reviews

In the event of a personal data breach, we will notify the ICO within 72 hours and, where required, notify affected users without undue delay.

8. Your Rights Under UK GDPR

• Right of access — Request a copy of the personal data we hold about you.
• Right to rectification — Request correction of inaccurate or incomplete data.
• Right to erasure — Request deletion of your personal data.
• Right to restriction of processing — Request restriction in certain circumstances.
• Right to data portability — Receive your data in a machine-readable format.
• Right to object — Object to processing based on legitimate interests.
• Right to withdraw consent — Withdraw consent for marketing at any time.

To exercise any of these rights, contact us at support@plotz.app. We will respond within one calendar month.

Right to lodge a complaint: Information Commissioner's Office (ICO) — www.ico.org.uk — Helpline: 0303 123 1113

9. Children's Privacy

The App is not directed at individuals under the age of 18. If you believe your child has provided us with personal data, contact us at support@plotz.app and we will delete such data promptly.

10. Third-Party Links and Services

The App may contain links to third-party websites. This Privacy Policy does not apply to those third parties. Public data sources (including Land Registry and Ordnance Survey) are governed by their own licensing terms.

11. Users Outside the United Kingdom

The App is primarily designed for users in the United Kingdom. If you access the App from outside the UK, your personal data will be transferred to and processed in the United Kingdom. By using the App from outside the UK, you consent to this transfer.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes via the App or by email at least 14 days before they take effect.

13. Contact Us